How can digital illustration be used on the web?

there are many different ways in which digital illustration can be used on the web. some of these ways are for animation, advertisements and also for webpages, or just for humor. animation and humor in a way falls under the same category given that people use animations for comedy or just to express a view in an informal way, however aside from animation people can use digital illustrations to make web comics like romantically apocalyptic or just to make a picture. digital illustrations can also be used as advertisements to showcase a company or a product like for example a video game company like naughty dog would advertise upcoming games like the last of us or uncharted with digital illustrations. all in all there are many ways in which web illustrations can be used on the web. they ultimately make things look more attractive especially to the younger generation, as well as they showcase the talent of the artist.